Saturday, 8 April 2023

News | Murad Launches ExaSoothe Collection


Murad is expanding its already coveted skincare collection with the launch of the ExaSoothe, a new range specifically designed for extreme dryness and irritation.

The new ExaSoothe collection harnesses a unique blend of advanced ingredients to treat, repair, and protect the skin. These skin saving ingredients include colloidal oatmeal - to improve the skin barrier and help relieve itching and irritation, ground cherry extract - to calm and hydrate skin and reduce redness, micellar cleansing peptides - to gently cleanse skin with minimal irritation, and mondo grass sugar - to help boost production of moisture and strengthen the skin barrier.

ExaSoothe has launched with three products, a Soothing Oat and Peptide Cleanser, Daily Defense Cream, and Quick Relief Moisture Treatment. Each product is ophthalmologist tested and free of parabens, sulfates, phthalates, gluten, fragrances, formaldehyde, alcohol, mineral oil, petrolatum, oxybenzone, dimethicone, silicones, dyes, and animal-derived ingredients.

The Soothing Oat and Peptide Cleanser is a creamy, ultra-gentle micellar cleanser that safely cleanses away dirt, oil, and makeup while curbing irritation and leaving beneficial moisture intact. It has been formulated to cleanse over-dry and eczema-prone skin, without stripping away natural oils. The Daily Defense Cream is a deeply hydrating moisturiser that locks in critical moisture and lipids to strengthen skin from within, all while prolonging relief from eczema flare-ups. The Quick Relief Moisture Treatment is a fast-acting cream that hydrates the skin, fights off itch and irritation from dryness, and soothes discomfort and redness.

The Murad ExaSoothe collection is available at M&S and murad.co.uk, with prices ranging from £42 to £54.


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