Friday 28 April 2023

Baby Skincare Brands You Need To Know About

The baby market is full of great skincare products that help you cleanse, nourish, and repair baby's skin, from gentle body washes and nappy creams, to lotions and shampoos! So I've put together an edit of the best baby skincare brands and the hero products they offer...


Mustela is one of the most famous baby skincare brands in the world. The French company, which has been treating the most delicate of skins for almost 70 years, uses natural ingredients as a priority and is always researching the best formulations.

The Mustela baby range is surprisingly large. It contains over 40 products that cover everything from gentle soaps and foam shampoos, to no-rinse cleansing waters and balms. The brand even has an adorable baby fragrance that smells beautiful and is beyond cute! Products range from £2.99 to £24.99 and are available at,, and

Hero products include the Gentle Cleansing Gel and Hydra Bébé Body Lotion. The Gentle Cleansing Gel (£13.50 is a beautifully scented foaming cleanser that can be used on baby's hair and body. It is gentle on baby's skin and scalp, rinses away easily, is tear-free, and nourishes skin to avoid post-bath dryness. The Hydra Bébé Body Lotion (£14.50 is a lightweight cream that instantly hydrates baby's skin. It is formulated with Avocado Perseose, Mustela's patented active ingredient that is extracted from the heart of Fuerte avocados. It is a deeply nourishing ingredient that works in symbiosis with baby’s skin, protecting it from birth.

My Expert Midwife

My Expert Midwife formulates skincare products that are designed for use during pregnancy, birth, and beyond. Recently, the British brand launched a new midwife-developed and paediatrician-approved range created specifically for babies. All products have been designed to work alongside a step-by-step guide to help baby’s skin get the best start in life.

According to Lesley Gilchrist, registered midwife and co-founder of My Expert Midwife, "We have developed our collection of baby skincare products to prevent skin problems, soothe problem areas, and create naturally simple, practical solutions. A newborn’s skin is around 30% thinner than that of an adult, therefore from the moment of birth their skin needs different and more careful treatment than adult skin as it is more prone to being sensitive to irritants encountered and breaking down."

Hero products include the Totally Immense Dribble Defence and Mega Calm Massage Balm. The Totally Immense Dribble Defence (£6.95 Boots) is a skin barrier cream that is formulated with lanolin to protect skin and calendula to soothe and calm inflamed skin. It also contains castor and grapeseed oil to create a nourishing and soothing barrier between baby's skin and their dribble, preventing rubbing and chafing. The Mega Calm Massage Balm (£9.95 John Lewis) helps nourish and moisturise baby’s skin during massage. It is formulated with calendula, oat kernel, sweet almond, and coconut to soothe, soften, and calm baby's delicate skin.

Burt's Bees

Burt's Bees is the famous natural skincare brand born out of Burt Shavitz's honey business. The honey man teamed up with friend Roxanne Quimby in the early 80s to create candles and lip balms using his famous local honey. From there, the brand grew into the huge beauty brand we know and love today! Sitting alongside the Burt's Bees range of skincare, bodycare, and grooming products is a gorgeous collection created just for babies.

Hero products include the Diaper Ointment and Nourishing Baby Oil. The Diaper Ointment (£9.49 Boots) is an 100% natural cream that not only soothes and treats nappy rash and sore bottoms, but also provides a protective barrier to prevent future issues. It is scentless, easy to apply, and helps to nourish baby's skin, as well as protect and treat it. The Nourishing Baby Oil (£11.99 is a lightweight moisturiser that is packed with apricot and grapeseed oil to nourish and protect the skin. It massages over the skin quickly and easily, absorbs fully in under a minute, and has a lovely subtle honey scent.

Little Butterfly London

Little Butterfly London is a mother and baby skincare label that takes an earth-to-skin approach to wellbeing. Made in England and dermatologist approved, this luxury independent brand proves that organic skincare can be effective and elegant. Each product in the range is packed with powerful natural ingredients that help to protect, soothe, and indulge little ones. Products are also free from mineral oil, paraffin, parabens, silicones, and artificial fragrances.

Hero products include the Soft as Moonlight Nappy Change Cream and Bubbles in the Breeze Top to Toe Wash. The Soft as Moonlight Nappy Change Cream (£25.50 forms a protective barrier around the skin and promotes the healing of chapped skin and nappy rash. The organic cream is formulated with a number of skin-benefitting ingredients to combat dryness, support barrier function, relieve discomfort, and soothe redness and irritation. The Bubbles in the Breeze Top to Toe Wash (£19.50 gently cleanses baby's delicate body and hair. It is formulated with vitamin-rich aloe and cucumber fruit oil to hydrate and soothe, alongside oat kernel and meadowsweet to calm irritations and relieve redness.

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