Founder: Armand Petitjean
History: Lancôme began as a fragrance house created by Armand Petitjean. Mr Petitjean started the business at the impressive age of 50, launching five fragrances at once. He wanted to create a beauty brand that encapsulated French elegance and share it with the world. Even the brand's name was inspired by the ruins of a French castle, Le Château de Lancôme - the roses in the area also inspired the company’s symbol of the single golden rose.
After the success of Lancôme perfumes, Petitjean moved into the skincare arena, creating a multi-tasking repair cream called Nutrix - a product that is still available today! In 1938, Lancôme extended its beauty offering further by creating a makeup range - helping to transform it into the brand we know and love today.
Years later, when Mr Petitjean was asked why he created Lancôme, he replied, “Because I had seen that two American brands had taken control of the beauty industry. A French brand should be up alongside them”.
Lancôme was acquired by L'Oréal in 1964.
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| Armand Petitjean |
Motto: "Empowering all women to achieve Beauty, Femininity & French Elegance"
Offerings: Lancôme offers everything from fragrances and foundations to lipsticks and night creams.
Availability: Lancôme is available in all corners of the globe. If you are based in the US, you can find Lancôme in Sephora, Saks Fifth Avenue and Bloomingdales. If you reside in the UK, Lancôme can be found at Boots, House of Fraser and Debenhams.
Website: www.lancome-usa.com
Price Points
Foundations: Up to £36.50/$65.00
Single Eye Shadows: Up to £18.50/$25.00
Blushers: Up to £27.00/$42.00
Lipsticks: Up to £22.00/$30.00
Skincare: Up to £250.00/$360.00
Fragrances: Up to £78.00/$100.00
