Tuesday 7 June 2016

Behind The Brand: By Terry


Date of Birth: 1998

Founder: Terry de Gunzburg

History: By Terry is the creation of Terry de Gunzburg, a world renowned makeup artist who began her career in 1975. It all started when Terry developed an interest in makeup and decided to take a course with beauty gurus Maria and Rosy Carita, the sister act behind the famed Carita salon on Rue du Faubourg Saint-Honoré. What followed was a career as a makeup artist, working with top photographers like David Bailey and Helmut Newton. She was even the creative director of YSL Beauté and was the mastermind behind the brand's famous Touche Éclat. She is also responsible for one of my favourite beauty buzzwords, glow. As Terry herself puts it, "I invented the word ‘glow’ in this industry. It sounds ridiculous but it’s true. I always believed even when I was a makeup artists that glow is much more interesting than perfection. My focus was to get the glow".


After over 20 years of working in the beauty industry, Terry used her knowledge and talent to create her own beauty brand, By Terry, in 1998. It has since become one of the best-selling premium beauty brands in the game.

Motto: "Less is more"

Offerings: By Terry create everything to meet your facial beauty needs - from foundations, blushers and oils, to makeup brushes, eyeshadow palettes and eye creams.

Hero Products: Hyaluronic Sheer Rouge Hydra-Balm Fill & Plump Lipstick, Ombre Blackstar, Touche Veloutee, Baume de Rose and Touche Veloutee.

Availability: By Terry is available across the globe. If you're stateside, you can find the beautiful brand at SpaceNK, beautylish.com & net-a-porter.com. If you reside in the UK, you can get your Terry fix exclusively at SpaceNK.


Website: byterry.com / spacenk.com/uk

Price Points

Foundations: Up to £116.00 / $78.00

Single Eye Shadows: Up to £29.00 / $44.00

Blushers: Up to £54.00 / $72.00

Lipsticks: Up to £33.50 / $55.50

Skincare: Up to £125.00 / $179.00

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