Saturday, 2 September 2017

Behind The Brand: YSL


Date of Birth: 1964

Founding Father: Yves Saint Laurent

History: Yves Saint Laurent Beauty was born when the infamous French designer created the brand's first fragrance, Y. Since the launch of that unbelievably successful scent in 1964, the brand has continued to create amazing skincare and colour cosmetics loved by women worldwide.

Over the years, some of history's most beautiful faces have graced the various YSL beauty campaigns, ranging from Sophie Dahl and Cara Delevingne to Jessica Chastain and, most recently, Zoƫ Kravitz. And that's forgetting the brand's A-list fans - Naomi Campbell, Victoria Beckham, Ashley Olsen and Julia Roberts all get in on the YSL action.

Image result for ysl beauty campaign
Offerings: Yves Saint Laurent off everything a girl would need to keep her beauty game strong, from cleansers, serums and BB creams, to colour correctors, brow palettes and liquid lipstick.

Hero Products: Touch Eclat concealer, Effet Faux Cils Mascara, Rouge Pur Couture and Rouge Volupte lipstick


Availability: Yves Saint Laurent Beauty is available all over the world (hallelujah!). If you're based in the UK, you can find YSL at Boots, House of Fraser, John Lewis and feelunique.com. If you live in the States, you can get your fix at Sephora, Nordstrom and Saks Fifth Avenue.

Website: yslbeauty.com

Price Points

Foundation: Up to £42.00 / $58.00

Blushers: Up to £33.50 / $48.00

Lipsticks: Up to £28.00 / $37.00

Mascaras: Up to £25.50 / $32.00

Skincare: Up to £97.00 / $155.00

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