Monday 20 December 2021

Behind The Brand | IMAGE Skincare

IMAGE Skincare is an American cosmeceutical brand that was born out of Janna Ronert's tiny apartment in 2003. At the time, Ronert was an aesthetician who was battling rosacea but unable to find adequate products on the market that would provide real results and treat the problem. So, like all good beauty entrepreneurs, she decided to create her own cosmeceutical brand. She poured blood, sweat and tears into creating IMAGE Skincare and her first collection was Vital C, which remains the brand's best selling product.

Together with her husband, IMAGE Skincare's Medical Director and board-certified plastic surgeon Dr. Marc Ronert, Janna collaborates with top chemists to ideate and formulate every product IMAGE Skincare brings to the table. Her vision drives the brand's goal of helping the world to 'Age Later' (amen to that!).

In addition to being IMAGE's founder and CEO, Janna is a public service advocate and an international health and wellness speaker. She also founded the Care for Skin Foundation, a non-profit organisation created to support people who suffer from skin loss due to accidents, tumours, burns, scars, or genetic abnormalities. In 2012, Janna was honoured with Ernst & Young’s Entrepreneur of the Year Award for distributing and manufacturing and, if that wasn't enough, she is recognised among the top 200 CEOs in the US.

IMAGE is celebrated for creating multi-functional products that contain the highest levels of active ingredients. The high-performance skincare brand offers up everything you'd expect from a cosmeceutical company, from exfoliators and cleaners, to lip treatments, sun protection and bodycare. Hero products include VITAL C Hydrating Anti-Aging Serum, MAX™ Stem Cell Crème, AGELESS Total Pure Hyaluronic Filler, AGELESS Total Facial Cleanser and I MASK biomolecular Anti-Aging Radiance Mask.

IMAGE is available in spas and clinics across the world, with prices ranging from £9.99 to £131. For more information, visit

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