True Brit London is a new brand that you need to know about.
It is a British nail care company that was founded by Kate Cavan, a nail expert who has devoted her career to the beauty industry, bringing some of the biggest professional nail care brands to the market. With over three decades of experience as a design consultant for a variety of cosmetic companies, she decided to launch her own nail brand. Kate’s aim was simple; to create a brand that exudes British luxury and design a range of nail care products that supersede all others in aesthetics and performance. She succeeded, launching True Brit London this year.
The True Brit range consists of 72 highly pigmented nail polish shades (£12.50 truebritlondon.co.uk) as well as base coat, top coat and two scented nail polish removers. The gorgeous brand uses exclusive formulas in all of its products that are specially blended with the very finest ingredients; elderflower & white rose, vitamin E and natural flower oils to name a few. The best bit? All True Brit London polishes are long lasting and 9-free, so say goodbye to DBP, formaldehyde, toluene, formaldehyde resin, camphor, parabens, xylene, ethyl tosylamide and lead!