Wednesday 9 March 2016

News: Hayley Williams Launches At-Home Hair Dye Brand


You may not know anything about Paramore but you will know about Hayley Williams, the band's lead singer who is known for killing every hair colour imaginable. The gorgeous musician causes hair envy all over the world but now girls (and even guys..) can finally recreate her many looks without even leaving the house...

This is because Hayley is launching her own - completely self-financed - at-home hair colour brand, perfectly titled 'Good Dye Young'. Speaking to WWD, the singer explained that she hopes Good Dye Young will create an "all-inclusive counterculture that inspires creativity, community, and most of all, color. The definition of self-expression is when you wake up in the morning and ask, 'Who do I want to be today?'"


Good Dye Young will launch with five colours; Riot (orange), Rock Lobster (red), Ex-Girl (pink), Steal My Sunshine (yellow) and Blue Ruin (blue) and each formula is vegan, nontoxic and fragrance-free. There are also plans to expand the brand, so expect to see lightening bleach, reusable bowls, fader and more colours.

Good Dye Young products will be available for pre-sale on April 15th and will be shipped out in May. Get ready to dye...

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