Review: Illamasqua Lipstick in Fable

The Colour: A matte bubblegum pink

The Price: £16.50 / $24.00

The Stockist: Illamasqua.co.uk, Selfridges and Sephora

The Application: The consistency of this lipstick is quite dry and stiff, causing it to tug the lip slightly when you apply it. However don't let this put you off, as I consider this a great sign of staying power (and this lipstick has just that!). For these reasons it is best applied with a brush, especially if you want better control and precision. When applied with a brush, this lipstick glides onto the lips effortlessly and the colour is strong from the first stroke.

The Results: As the colour is highly pigmented and completely opaque, only a small amount of product is needed to cover the entire lip . The finish is matte, giving a soft pretty-in-pink look. Like all Illamasqua lipstick colours, Fable has amazing staying power. It lasts a good 5-6 hours!

The Pro: The colour is highly pigmented and has amazing staying power

The Con: It can feel a little dry on my lips