Thursday, 7 November 2013

Behind The Brand: SkinCeuticals


Date of Birth: 1994

Founder: Dr Sheldon Pinnell, Alden Pinnell and Russell Moon

History: Russell Moon, along with Alden Pinnell and renowned American scientist Dr Sheldon Pinnell launched SkinCeuticals in 1994 with the aim of creating advanced skincare backed by science. Dr Pinnell, along with an expert research team, conducted pivotal research on topical antioxidants. They understood and demonstrated that certain combinations of antioxidants in specific concentrations could protect skin from damage caused by sunlight and pollution, resulting in oxidative stress. With this knowledge, Pinnell helped pioneer the advent of cosmeceuticals with the original topical vitamin C formula that protects skin from premature signs of ageing caused by environmental damage. After this success, SkinCeuticals grew from strength to strength, becoming the amazing, results-driven brand we know today.

SkinCeuticals was acquired by L’Oreal in 2005.

SkinCeuticals founder
Dr. Sheldon Pinnell
USP: SkinCeuticals continues to lead the industry as one of the first companies to provide scientific evidence to support product benefits – publishing clinical studies in respected medical journals. In addition, SkinCeuticals funds clinical trials at major medical institutions, such as Duke University Medical Centre and the National Institute of Health.

Motto: "Prevent, Correct, Protect"

Giving Back: SkinCeuticals supports several key causes that further skin science research, promote skin health awareness and demonstrate a commitment to skincare safety, as well as environmental awareness. The brand invests heavily in scientific research and development and shares its knowledge and resources with the world.

Offerings: SkinCeuticals offer everything to meet your scientific skincare needs. The brand's entire range features everything from cleaners and antioxidant-rich serums to eye treatments and sunscreens.

SkinCeuticals

Hero Products: C E Ferulic, Phloretin CF, Hydrating B5 Gel, AOX+ Eye Gel, Ultra Facial Defense SPF50 and A.G.E. Interrupter

Availability: SkinCeuticals is available in 35 countries worldwide and is found in some of the top dermatologists, cosmetic surgery clinics and spas. If you reside in the US of A, you can buy SkinCeuticals at Bliss, Dermshop.com and spalana.com. If you're based in Britain, you can get your SkinCeuticals fix at SK:N, blissworld.co.uk and effortlessskin.com.

Website: www.skinceuticals.com

Price Points

Face Creams: Up to £120.00/$140.00

Cleansers: Up to £33.00/$38.00

Treatments: Up to £150.00/$155.00

Lip Treatments: Up to £25.00/$38.00

Eye Treatments: Up to £78.00/$70.00

Bodycare: Up to £60.00/$75.00
SkinCeuticals collection
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